For Real Estate Teams

Promote every listing and split commission fairly, without a spreadsheet

A real estate team runs on two things at once: getting every new listing in front of buyers, and closing deals fairly when more than one agent worked on it. Cheeky Merlin handles listing promotion across social and paid ads, real lead follow-up across phone/social/LinkedIn, and individual or team commission splits on every closed deal — tracked automatically, not in a shared spreadsheet.

Start Free Trial See pricing

The real challenges

What real estate teams deal with every day

If none of these is familiar, this probably is not the page for you.

Promoting every new listing across social and ads without starting from scratch each time
Following up on leads consistently across phone, social DM, and LinkedIn
Splitting commission fairly when more than one agent worked a deal
Team members not knowing what they're actually owed until payout day
Listing pages and marketing living in a different tool than the CRM tracking the lead

How Cheeky Merlin helps

Built for how you actually work

Listing promotion across social and ads

AI-drafted social posts and a real paid ad plan per listing — built to get a property in front of buyers fast, not sit in a queue.

A real landing page per listing

A hosted, on-brand page for a property or open house — the same page builder used for client campaigns, pointed at one listing.

Multi-channel lead follow-up

Real, researched phone talking points, a social DM draft, and a LinkedIn DM draft per lead — copy/paste and edit, no starting cold every time.

Individual and team commission splits, tracked automatically

Set each agent's commission rate, assign one or several agents to a closed deal with a split, and every payout is calculated and tracked the moment the deal closes — not reconstructed later from memory.

Real lead scoring

Every lead gets a real AI score and reasoning, so agents know who to prioritize instead of working the list in order.

FAQ

Questions, answered

Can this actually split commission between multiple agents on one deal?

Yes — assign one or more agents to a closed deal with a percentage split (even by default, adjustable per deal), and each agent's commission is calculated and tracked automatically using their own real commission rate.

Does this replace our MLS or transaction management software?

No — it's the marketing, lead follow-up, and commission-tracking layer on top, not a replacement for MLS listing syndication or transaction/escrow management.

Find out what your next campaign is worth

Before you fund it. Every prediction ships with the data behind it.

Start 14-day free trial See pricing