Cheeky MerlinPitch more, personalize every one, and prove the coverage you land
PR is a volume game that still has to feel personal — every pitch needs to be genuinely relevant to the reporter or outlet, at a scale that's hard to sustain by hand. Cheeky Merlin's PR & Media tools handle contact tracking and batch pitching by beat, in the same platform as the client and reporting tools you'd need to actually run the firm.
What pr firms deal with every day
If none of these is familiar, this probably is not the page for you.
- Building and maintaining a real media contact list, beat by beat
- Personalizing pitches at real volume without them reading like a template
- Tracking who's been pitched, who replied, and what coverage actually landed
- Proving PR value to clients in a report that doesn't take hours to assemble
- Landing your own new retainer clients on top of doing the actual PR work
Built for how you actually work
Real media contact tracking
A real contact database, filterable by beat, so a pitch goes to the reporters who actually cover that story — not a mass blast.
Batch pitching that still reads personal
AI drafts a genuinely tailored pitch per contact from real research, not one template with names swapped in — reviewed and sent by you, not automated.
Coverage and reply tracking built in
See who replied and what coverage landed in the same place you tracked the pitch — no separate spreadsheet to keep in sync.
One CRM from prospect to client
The same sales pipeline, AI price suggestion, and e-signed contract tooling used to land your own new PR clients — not just to serve the ones you already have.
Client-ready reporting
Coverage and campaign results assembled into a real client report, not a manual export job every month.
Questions, answered
Does Cheeky Merlin send pitches automatically?
Can I track coverage results for client reporting?
Find out what your next campaign is worth
Before you fund it. Every prediction ships with the data behind it.
